Environ-mental design

2nd October 2018By Ana HenriquesWayfinding

Some cognitive neuroscientists hold that the environment we experience is, in fact, part of our mind. If that is the case, how can a single environment be a part of several people’s minds?

Fortified City

15th March 2018By Hayley BranstonWayfinding

Head of wayfinding, Hayley Branston, details her evaluation and approach to Maynard’s self initiated, in-house design competition ‘Fortified City’.

Mud maps

26th October 2017By Finn ButlerWayfinding, Signage

Two travellers meet on a path – once the usual pleasantries are out of the way, the conversation begins to focus on important matters… Where have you travelled from? What is the condition of the route? Was it hard or easy terrain? Were there any dangerous sections or good places to stop along the way?

The subtle art of signage

3rd September 2017By Simon LeeWayfinding, Graphic Design, Signage, Events & Exhibitions

Simon Lee told Exhibition News about when it comes to event signage, getting visitors from A to B is an art form. It didn’t take long, however, for them to become clear that signage can influence the visitor journey round an exhibition in much more subtle and complex ways than simply pointing them in the right direction.

Are beacons the future of internal wayfinding?

21st August 2017By Rosie SmithWayfinding, Signage

Whilst you may rely on GPS to guide you outside or place you on a map, inside a building you may find the GPS signal you rely on bounces around and becomes very erratic. However we spend up to 90% of our time indoors, so what are the solutions for digital internal wayfinding? And could beacons be the answer?

Understanding why we behave the way we do

3rd September 2017By Kate JefferyWayfinding

How our brains make the decisions we take is fundamental to the wayfinding design process, Maynard are excited to join the Royal Institute of Navigation’s ‘Cognition and Navigation’ special interest group, recently initiated to explore opportunities to apply the latest scientific thinking into real-world environments.